Kroger
Web experiences for Kroger's eCommerce initiatives
Cory Infantino
Kroger Ship
The goal: Utilize the Vitacost platform (see here) to create a new eCommerce experience for Kroger and all its subbrands.
Fred Meyer Direct
The goal: Take the styling and branding we developed for Kroger Ship and evolve it to support a general merchandise market.
Kroger.com
The goal: Use our expertise in the digital eCommerce space to augment and refine the primary Kroger.com site.
